The Bachelor of Business Management (BBM) is an undergraduate course that focuses on the application of the concepts and theories of business and management in multiple domains like Accounts, Finance, Human Resources (HR), Marketing, Operations, Education, Events, Fashion, Hospitality, Industrialization, Information Technology (IT), Logistics, Hospitality, Environment, Marketing and Tourism. It is industry-based and covers important topics like strategy design, resource management, process execution, compliance, business forecast, market monitoring and analysis, and market regulation.
Skills like management, leadership, market analysis, accounting, business management, planning, organization, rational thinking, organizational behavior, decision-making, and entrepreneurship are enhanced through this course.